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The creator economy’s ad revenue problem and India’s AI ambitions
Technology
TechCrunch

The creator economy’s ad revenue problem and India’s AI ambitions

The creator economy is evolving fast, and ad revenue alone isn’t cutting it anymore. YouTubers are launching product lines, acquiring startups, and building actual business empires. In fact, MrBeast’s company bought fintech startup Step, and his chocolate business is outearning his media arm. This isn’t just one creator’s strategy. For many, it’s the new playbook.  On this episode of TechCrunch’s Equity podcast, hosts Kirsten Korosec, Anthony Ha, and Rebecca Bellan unpack how creators are divers

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Why creators are ditching ad revenue for chocolate bars and fintech acquisitions 
Startups
TechCrunch Startups

Why creators are ditching ad revenue for chocolate bars and fintech acquisitions 

The creator economy is evolving fast, and ad revenue alone isn’t cutting it anymore. YouTubers are launching product lines, acquiring startups, and building actual business empires. In fact, MrBeast’s company bought fintech startup Step, and his chocolate business is out-earning his media arm. This isn’t just one creator’s strategy. For many, it’s the new playbook.  […]

The best e-reader to buy right now
Technology
The Verge

The best e-reader to buy right now

Any ebook reader will let you cram a Beauty and the Beast-sized library’s worth of books in your pocket, but so will your phone. An ebook reader offers a more book-like reading experience, with fewer distractions and less eye strain, and many include extra features, like adjustable frontlighting. Some really are pocketable. Others are waterproof or offer physical page-turning buttons, while a few even let you take notes. I’ve been using ebook readers for more than a decade, and I’ve gone hands-o

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Xbox shakeup: Phil Spencer and Sarah Bond are leaving Microsoft
Technology
The Verge

Xbox shakeup: Phil Spencer and Sarah Bond are leaving Microsoft

Xbox ex boss and new Xbox boss | Image: Microsoft After nearly 40 years at Microsoft, Xbox chief and Microsoft Gaming CEO Phil Spencer is leaving the company, along with Xbox president Sarah Bond. Spencer’s retirement was announced in a memo from Microsoft CEO Satya Nadella on February 20th, stating, “Last year, Phil Spencer made the decision to retire from the company, and since then we’ve been talking about succession planning.”  Last summer, Microsoft responded to rumors of Spencer’s retire

Microsoft says today’s Xbox shake-up doesn’t mean game studio layoffs
Technology
The Verge

Microsoft says today’s Xbox shake-up doesn’t mean game studio layoffs

Xbox has new leaders today, now that Phil Spencer and Sarah Bond are out - and you'd be forgiven for assuming that means yet another round of layoffs and shuttered studios, especially one day after Sony jettisoned a beloved developer. Not yet, it seems. "To be clear, there are no organizational changes underway for our studios," Microsoft Gaming EVP Matt Booty wrote in his memo today. It's a little buried under everything else Microsoft's outgoing and incoming gaming CEOs are saying, so figure

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